Switzerland’s Smart Valor may be on the brink of a transformative partnership, with rumours circulating about a potential deal with a major exchange—possibly Binance, CoinW, or Kraken. This speculation stems from Smart Valor’s longstanding engagement with Binance and Kraken for liquidity provision, as referenced in the company’s annual report.
Operating through its regulated subsidiary in Liechtenstein, Smart Valor has been actively exploring strategic partnerships. Reports from the local Swiss press in January Finews Report suggest that multiple global exchanges, banks, and trading platforms have shown interest in the company, with some reportedly conducting due diligence. The mere possibility of an acquisition sent its exchange token, VALOR, surging by 45% at the time.
Institutional Expansion and Regulatory Compliance
Founded in Crypto Valley, Smart Valor has placed a strong emphasis on regulatory compliance and institutional partnerships. Since going public on Nasdaq in 2022, the firm has been actively expanding its institutional client base. One such initiative includes its collaboration with Swiss National Railways, enabling Bitcoin purchases through ticket machines. More recently, reports indicate the company has also partnered with several Swiss banks.
If Binance finalises a deal, it could be a strategic breakthrough for both parties. Binance has been keen to expand in Europe, particularly in light of evolving regulatory frameworks such as MiCAR. Acquiring a fully compliant entity like Smart Valor could significantly accelerate Binance’s regional licensing process.
At present, neither Smart Valor nor potential partners have confirmed the discussions. However, if these developments materialise, it would add one more strong player to European institutional play.
